10 December 2019 – MetrixLab is delighted to announce it has opened a new office in Delhi, India, in response to the research agency’s success in the market. The company aims to better support client partnerships by opening an office geographically close to key global accounts – such as Nestlé, Coca-Cola and Philips – as well as to support new clients in the region in their growth and innovation. In addition, with a local presence MetrixLab will be able to serve clients more efficiently as an active partner. MetrixLab India’s Managing Director Ravi Radhakrishnan will continue to lead the team from Mumbai. He will be joined by new Client Director Rahul Rastogi who started work on 3rd December. Rahul will align with the other MetrixLab India offices to further build the team in Delhi. Rahul is a results-oriented consumer insights specialist with 15+ years of experience in primary research, business analysis and project management. He’s worked both client-side (Fidelity Investments, United Spirits) and agency-side, spending 11 years at Kantar in different roles. His experience and expertise in providing strategic and research support to key clients using diverse research techniques, plus his broad sector knowledge, will prove invaluable to the Delhi team and realizing MetrixLab’s growth plans in India. Thijs Elias, MetrixLab’s CEO says: “India is in our high-growth AMEA region, and since the first office opened in Mumbai, the business has gone from strength-to-strength. In just two years, we have built an impressive client list including Unilever, P&G, Amazon, Facebook, Colgate-Palmolive and Beiersdorf. Our new office in Delhi and the appointment of a Client Director of Rahul’s caliber will be invaluable in realizing our growth plans in this important market, and in supporting all our teams in India. We’re looking forward to a strong performance in India and AMEA in 2020 and beyond.” About MetrixLab Our expertise, passion and solutions enable our clients to succeed at product innovation, brand engagement and customer value in over 90 countries. MetrixLab is part of the Macromill Group.Rahul Rastogi joins as Client Director
MetrixLab provides consumer insights that drive smarter business decisions. A truly global digital research agency, we pioneer new technologies and integrate multiple data sources to push the boundaries of research. This enables our experts to provide high-quality insights at scale, at speed and for an unparalleled value. In just one decade, we’ve grown rapidly and now work with more than half of the world’s top 100 brands.
Press release: MetrixLab opens new office in Delhi
